Senior Executive - Retail Sales
Asian Paints
Asian Paints
External Job Description Job Summary The position is responsible for driving retail sales growth within the assigned territory by creating, nurturing, and managing a strong dealer network and key stakeholders, including contractors. The incumbent will be responsible for lead generation and conversion, penetration of core and new products, execution of sales initiatives, collaboration with cross-functional teams and verticals, and effective stakeholder management to achieve business volume, value, and overall sales objectives. Primary responsibility :- Business objectives •Prepare plan to achieve the assigned business objectives for the territory on a monthly level and work towards achievement of targets. •Assist dealers in achieving their overall sales target through regular visits, scheme communication and timely material service. •Handle the team of off-role employees and you will be responsible for their targets. Market Development and Intelligence •Explore and open new dealer counters to expand the overall sustainable sale potential in the territorial market. •Analyze territory level data to identify gaps and drive necessary Initiatives •Accomplish growth and value upgradation of existing dealer network •Organize promotional activations and product awareness meets for dealers and contractors •Provide timely feedback on market practices and offerings as an input for scheme design. Dealer Management •Track and solve dealer queries timely to maintain productive relationship •Assist dealers in providing solution to his contractors as well as end consumers for any complaints or queries •Ensure availability of material, services and promotional tools to the dealer through co-ordination with other stakeholders Collections •Ensure payment collections from dealers as per the set benchmarks •Monitor the outstanding payments on regular basis and take measure to minimize the over dues. Contractor Management •Ensure enrollment, update points and extend benefits to contractors through dealers as per the defined loyalty program structure •Plan and organize product awareness meets for Contractors during new product launches Customer complain resolution •Investigate and resolve dealer level and customer level complaints within the defined timelines. Reporting and Integration •Co-ordinate with other verticals like project sales and services for lead sharing or any other issue as and when required. •Prepare and share reports such as Daily visits report and territory monthly report. Qualification:- •Graduate Degree in any stream (BA/B.Sc./B.Com/BBA/BBM/BMS) •Minimum of 50% marks throughout education without any backlogs •Graduation must be through a full time course •Candidates with MBA/PGDM in Sales and Marketing will be preferred.
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