Content Executive

About Swiggy:

Founded in 2014, Swiggy is India’s leading tech-driven on-demand delivery
platform with a vision to elevate the quality of life for the urban consumer by
offering unparalleled convenience. The platform is engineered to connect
millions of consumers with hundreds of thousands of restaurants and stores
across 500+ cities. Our phenomenal growth has come on the back of great
technology, incredible innovation and sound decision-making.

About Servd

In 2024, Swiggy joined forces with Servd (formerly known as Mumbai Foodie), a
leading Food Media House renowned for creating original content that highlights
and recommends the best experiences in the city’s food and beverage landscape.
From restaurant reviews and chef interviews to collaborations, events, and more,
Servdhas built a reputation as a trusted guide for food lovers. What began in
Mumbaihas now expanded to Pune, Bengaluru, Hyderabad, Goa, Delhi, Chennai,
Kolkata, and Rajasthan —with more cities on the horizon.

To get a better grasp of the work we do, take a look at our city pages:

→
@mumbaifoodie
→
@l
etsfigrr
→
@pune.servd
→
@bengaluru.servd
→
@hyderabad.servd
→
@goa.servd
→
@delhi.servd
→
@chennai.servd
→
@kolkata.servd
→
@rajasthan.servd
→
@servd.india
What will you work on?

* Stay attuned to Mumbai’s ever-evolving food scene, from street food stalls
to upscale restaurants, and translate these experiences into engaging written
content.
* Collaborate with the team to develop content strategies that drive
engagement and follower growth.
* Create and deliver compelling, scripted content that aligns with the page's
theme and resonates with the target audience.
* Attend food events, tastings, and restaurant openings to gather first-hand
information for posts.
* Write scripts for engaging reels to captivate our audience on social media.
* Conduct research to stay updated on the latest trends and developments in
Mumbai’s F&B, lifestyle, cultural, and entertainment scene.
* Edit and proofread content to ensure accuracy, consistency, and adherence
to Instagram page style and guidelines.
* Monitor and analyze the performance of content initiatives, providing
insights and recommendations for optimization.
* Assist in managing the content calendar to ensure timely delivery of
content.

Who are we looking for:

* Proven content writing experience, preferably in lifestyle or hospitality
industries.
* Comfortable being on camera and/or has proven experience as an Anchor,
Host, or Presenter, preferably in the F&B or lifestyle domain.
* Excellent writing and editing skills, with keen attention to detail and
grammar.
* Passion for exploring and discovering Mumbai’s F&B, lifestyle, cultural,
and entertainment experiences. Proficiency in content management and social
media platforms.
* Familiarity with SEO principles and keyword research tools

“We are an equal opportunity employer and all qualified applicants will
receive consideration for employment without regards to race, color, religion,
sex, disability status, or any other characteristic protected by the law”