Data Transformation Lead (English, Mandarin)

About the job:
Businesses of all shapes and sizes rely on Google’s unparalleled advertising solutions to help them grow in today's dynamic marketing environment. You bring a passion for sales, knowledge of online media, and commitment to maximize customer success. You act like an owner, move with velocity through change, finding innovative and strategic ways to consistently deliver extraordinary and incremental outcomes for both Google and your customers. You build trusted relationships with customers, uncovering their business needs and translating them into powerful solutions to achieve their most ambitious goals. You achieve as a team with sellers, shape the future of advertising in the AI-era, and make a real impact on the millions of companies and billions of users that trust Google with their most important goals.

Responsibilities:
• Drive product utilization and advanced feature adoption across Google Analytics and Google Ads measurement solutions, supporting product specialists in solving complex attribution cases.
• Lead holistic client measurement consultation to mature conversations around advanced or full-funnel measurement.
• Align with Product and Go-To-Market teams for Fund Programs management and client agreement activation of measurement strategic value-adds.
• Activate South East Asia (SEA) strategy through deep client consultations and product rollouts, driving privacy foundations product adoption, Consent Mode activation, and first-party data (1PD) integration.
• Familiarize with and consult on App Measurement solutions such as AppsFlyer and Adjust to support client needs.

Minimum qualifications:
• Bachelor's degree or equivalent practical experience.
• 3 years of experience gathering and presenting technical and financial data to promote products, services, and solutions.
• Experience working in a customer-facing role.
• Experience with measurement platforms, analytics, and attribution modeling.
• Ability to communicate in English and Mandarin fluently to engage and support China-based clients.

Preferred qualifications:
• Experience with implementation/configuration of Measurement, Web Analytics or Attribution Strategy with non-last click attribution, cross-device measurement, conversion tracking, Geo-Experiments, incrementally/lift, online-to-offline measurement, offline data import.
• Experience influencing advertiser/agency decision makers.
• Experience with App attribution platforms like Appsflyer, tracking social listening platforms (e.g., Sprinklr, Traackr or CreatorIQ).
• Experience leading third-party measurement, site analytics, Customer Relationship Management (CRM), and data systems.
• Knowledge of Google measurement capabilities across ads and media platforms including Google Ads, Search Ads 360, Google Analytics.
• Knowledge of the digital ads ecosystem and privacy changes.