Kritarth Rawat
LEAD PRODUCT MANAGER
About
Lead Product Manager with 5+ years of experience building and scaling Al-driven products across Travel, FinTech, and InsurTech. Proven track record of driving 0→1 launches, improving conversion by up to 20%, and scaling platforms to 2x growth. Strong focus on user research and data-driven decision making to build intuitive, high-impact products. Currently leveraging Generative Al and knowledge graphs to create intelligent, scalable user experiences.
Experience
LEAD PRODUCT MANAGER (INTERNATIONAL HOTELS)
CurrentMakeMyTripVerified
Sep 2025 – Present
• Developed KG-based tags for hotel discovery, driving 12% conversion uplift & 9% rise in booking share • Implemented dynamic rates for target cohorts, increasing conversion by 19% & daily room nights by 1k • Launched Last Minute Deal increasing conversion by 7% & daily room nights by 100 in AP7 bookings • Scaled Special Requests & implemented hotel response workflows, increasing BNPL materialization from 21% to 60% • Optimized Post-Sales Voicebot by integrating critical data endpoints, enhancing query resolution from 38% to 55%
Projects
Campus Architecture WAN Emulation Project
Al Product Management
Fundamentals of Digital Marketing
Google Adwords and Google Analytics
Insurance Institute of India Licentiate
B & C Certificates of National Service Scheme
Gesture (ASL) Recognition Project
Education
INDIAN INSTITUTE OF MANAGEMENT KOZHIKODE
MBA, General Management · GPA 3.36
Jun 2019 – May 2021
COLLEGE OF TECHNOLOGY, G.B.P.U.A.T. PANTNAGAR
B.Tech., Computer Engineering · GPA 7.86
Jul 2015 – Jun 2019
BRIGHTLANDS SCHOOL, DEHRADUN
· GPA 9.5
Apr 2014 – May 2015
Skills
Accomplishments
Won AI Champion Award
Jan 2025
for outstanding work in ML & Agentic Al features
Employee of the Year
Jan 2024
GroMo (Vitrak Technologies Pvt. Ltd.)
"Best Customer Retention Initiative 2024" award
Jan 2024
Quantic, in association with SAP
for driving user loyalty
Certifications
- AI Product Management · Duke University
- Fundamentals of Digital Marketing · Google
- Google Adwords and Google Analytics · Google
- B & C Certificates of National Service Scheme
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